AI+ Tool and Solution Catalogue

AI-empowered brand marketing solutions possess multiple technological advantages. At the data level, based on 230 billion industry data, through high-quality data processing and high-precision computing, a large-scale and high-quality big data asset library in the marketing vertical has been created, providing rich materials for precise analysis and insights.

In terms of scenarios, it covers the full-link marketing scenarios of over 300 categories and supports 152 AIGC application scenarios, offering strong support for analysis and insights, content planning, and the production of promotional materials.

The model is equipped with 7 major categories and 77 algorithm models, and has built five technical middle platforms, forming a powerful, efficient, and precise technical foundation for the marketing vertical.In urban tourism promotion, by analyzing tourist data, the characteristics of tourist attractions, and social media popularity, personalized promotional materials are generated for tourism departments.

From mascot design and poster design to the production of online and offline promotional videos, it comprehensively helps cities enhance their tourism appeal, promotes the development of tourism, drives local economic growth, and provides tourists with a better travel experience.

In public welfare campaign promotion, it can generate compelling promotional content and materials according to the target audience and themes of public welfare projects, attracting more public attention and participation in public welfare undertakings, enhancing the influence and effectiveness of public welfare activities, and thus improving the level of social public services.

How does the solution improve public services? 1. It can create more attractive and communicative promotional content for public services. For example, in public health service campaigns, complex knowledge about disease prevention and healthy lifestyles can be transformed into vivid and engaging forms such as short videos and comics to attract public attention and improve the popularity of public health knowledge. 2. By drawing on the intelligent customer service model in brand marketing, a smart interactive platform for public services can be built. Based on AI algorithms, the platform quickly and accurately provides answers and handling guidelines, reducing the time cost of offline consultation and processing for the public. 3. Using the concepts and methods of brand marketing, public services can be operated under a branded framework. Unified brand identities, slogans, and cultural narratives can be created for public service projects. For instance, establishing a public cultural service brand with regional characteristics can enhance public recognition and belonging through a unified visual image and cultural connotation.Costs: - Marketing posters are charged per generation. - Marketing videos are charged based on video duration and the token count of the script. - Live-streaming shopping digital avatars are charged according to the duration of intelligent broadcasting and the number of avatar generations.

Benefits for public services: 1. Government organizations such as tourism bureaus can quickly generate viral content adapted to different platforms (Xiaohongshu, Weibo, Facebook, Instagram, etc.), improving creative and promotional efficiency. 2. For different events, knowledge bases can be uploaded to build intelligent event guidance robots, intelligent broadcasting robots, and live-streaming shopping digital avatars. This reduces human resource waste, enhances information accuracy, enables 24/7 operation, and improves participant satisfaction.